It's always fun when new cameras come out and especially when new Fuji cameras are released. Having an opportunity to try a new camera and see how it performs is great and marketing their cameras to the masses is something Fuji excel at.
Over the past couple of weeks or so Fuji have been running touch and try days with selected groups having the good fortune to try the camera for a couple of hours under the watchful guidance of one of their renowned X photographers.
I was lucky enough to get onto one of these down near Gloucester with the rather talented Kevin Mullins. I've met Kevin a couple of times now and find him to be one of the most open and approachable Photographers I've met. He's more than happy to discuss and tell you how he does it - no secret sauce, no bull, just great information he's happy to share.
Introducing the Fuji X100F
I'm no technical photography guru, so I'm not going to go into all the technical ins and outs or specifications of the camera, you can read Kevin Mullins' in depth review on the X100F if you want to find out a lot more.
It's fair to say the new X100F is a class act. It's reminds me of my X-Pro2 in cut down form. The new X-trans III sensor, more pixels (up from 16mb pixels to 24mb pixels), the same NP-W126 battery (also found in X-Pro1, XT-1, X-E1, X-E2 etc) which is handy and it features the same film simulations including the beautiful Acros setting.
It's also got some great new features including a digital converter which converts JPG files from 35mm to 50mm with no real loss in quality. It also has the benefit of automatically recognising if a conversion lens is fitted (new conversion lenses only) which is a great option if you shoot with a conversion lens attached and forgetting to tell the camera it's attached, which I'm sure we've all done from time to time!
The first thing that struck me picking one up was it felt just that little bit chunkier in hand. It doesn't appear to be much bigger, but there's definitely a very slight change in feel.
The rear joystick and button changes make it much more simple to navigate around and there's plenty of buttons that can be assigned to various functions making it almost perfect for not needing to dive into the menu system which has been updated from the previous X100T. The ISO top dial first seen on the X-Pro2 is also there, which I kind of like, I understand for those that don't like it there is also the option to assign the front dial to both exposure compensation (+/- 5 stops) & ISO changes which would be cool if the X-Pro2 could do at some point.
Focus is quick and accurate, it focusses how Fuji cameras always focus. I guess my only gripe would be with the 23mm f/2 lens being carried over wide open at close range there is still a softness that is due to the leaf shutter, but that soon disappears at F2.8 and above - just as it does with the T model.
All of the favourite Fuji film simulations are included including the Acros black and white film simulation, which has proved particularly popular with many Fuji owners.
Do I want the Fuji X100F?
In a word, yes. It builds on the X100 legacy and is a really nice step up from the X100T. The addition of the digital converter and Acros are great options, I really wish Fuji would make an X100 50mm equivalent monochrome camera! A question that came up during the session was could someone just live with the X100T given it's a fixed lens camera. Personally, I think given you can get both a wide & tele conversion lens for it and these are able to 'stack' on top of the in camera digital converter, I believe you could. Certainly it's something I could live with and has been documented before it makes the perfect travel camera kit. Of course YMMV.
Is it worth £1250 quid?
Well, probably not for me at this stage given that my X100T is a more than capable camera but that's what GAS is all about right?
Will I buy it?
At some stage most likely, once the initial furore has settled I will look to buy one. I think given what it is the X100T and the X70 would get part ex-d for it.
Here's a few totally random photographs from the couple of hours I spent with it -